Julie Diaz-Asper has spent more than two decades helping large organizations including American Express, Booz Allen and AARP innovate and pursue new market opportunities.
In 2010, she launched GigCoin, an influencer network leveraging social APIs to create a comprehensive social footprint for each influencer in the network. The GigCoin platform functions as a live panel facilitating on demand research for usability, surveys, niche community recruitments and social research contests.
She launched Social Lens Research in early 2012 to offer more robust custom social research services including surveys for good programs, mobile research and private community management.
Since launching GigCoin and Social Lens Research she has worked with a wide range of customers including Google Multicultural, Univision, Cabot Cheese, Mobile Future, Mobomo, Yasabe, CXact, CarWoo and Inspire. She has guest blogged and published research in eMarketer, Mobile Commerce Daily, Greenbook blog, Portada and Hispanic Trending and other media outlets.
She serves on the board of the OAS Art Museum of the Americas, Co-Chairs the Latino Advisory Committee for Milagros para Niños at Children's National Health System and serves as Chief Researcher for Latinos in Technology Innovation and Social Media #LATISM.